At first I thought, "a blog really?" I know everyone is doing it, but why follow everyone and who is interested in getting to know me? After a couple of posts, I fell in love with it. It is like telling a one minute story once a week. With four young children, I am constantly coming up with short stories to keep them amused. I hope you enjoy my blog as much as I enjoy bringing my photography and short stories to you. Enjoy!
With everyone or most everyone stuck at home I thought this article on photographing pets would be appropriate for all to see and maybe give you some ideas. Here is our little Coco with a blue seamless background and two soft boxes.
It has been a rough few weeks, I must say. Since Governor Lamont deemed my business a non essential business, the phone has stopped ringing. There are some bright spots though. I have been learning new photography techniques through podcasts, and webinars. We are staying in touch with other photographers on Zoom and face timing friends and family.
I am listening to what many professionals say that you should do. I am getting better at quick books, I cleaned up my website and I have looked into new ways to market my business. One product that I offer that has been successful at these times is the video walk through that I shoot. I clean off my cameras and gear with sanitizer every time I use them. ( by now I have the cleanest cameras in the world ). I wear a mask and gloves and the house is vacated by everyone except myself. Here is a sample.https://www.youtube.com/watch?v=Bi4mZK9FW4k&feature=youtu.be
I order 200 business cards every year. I really look forward to making these little works of art with all our info on them. With COVID-19 I did what everyone suggested that I do. Stay inside as much as possible, take seminars to learn new techniques in your field and concentrate on your marketing. I thought this would be a good time to create my new business cards. So I went to my business card people. Moo. I felt that I created a very nice card and couldn’t wait to give it to my first person.
Since my profession was deemed unessential I felt that this might be a tough time to hand one off. But I am allowed to photograph empty houses, so here was my chance. The call came in to photograph a home in Greenwich and I got very excited to shoot again. Mask on face, gloves on hands and sanitized camera equipment and I was ready to go. The client stood 6 feet away and I said to him. Here is my business card, I will put it on the table. This was probably the worst thing that I could have done.He looked at me like I as crazy and said, no thanks, I don’t want it. He said he didn’t know if the cards had been sanitized.
Yes. It is now a new decade and branding your business or re branding your business with photography is a very smart idea. I can parachute into your business and capture images that will tell your clients who you are and what you do. A nice mix of portrait photography candid photography and my experience shooting interiors gives you a nice mix of images to use.
On this shoot I was hired to capture the opening of Pinstripes. It is a nice Italian style restaurant that features an open floor plan and bowling. I started out with interiors knowing that there would be a large crowd as the night got longer. I really enjoy the challenge of producing images that capture a business and it’s personality.
Pinstripes is located in the new Sono Collection in Norwalk
Using photography to promote, brand and market your company is a very good idea. This is in2bluedesign a company that designs pools. this segment was photographed for Westport Lifestyle Magazine, but I think every business should hire me to photograph them. I can not think of a better way to market your business and show people what you do and what your working environment is. I really think this interests people. These shoots are simple and straight forward with added creativity to help brand your business.