With everyone or most everyone stuck at home I thought this article on photographing pets would be appropriate for all to see and maybe give you some ideas. Here is our little Coco with a blue seamless background and two soft boxes.
It has been a rough few weeks, I must say. Since Governor Lamont deemed my business a non essential business, the phone has stopped ringing. There are some bright spots though. I have been learning new photography techniques through podcasts, and webinars. We are staying in touch with other photographers on Zoom and face timing friends and family.
I am listening to what many professionals say that you should do. I am getting better at quick books, I cleaned up my website and I have looked into new ways to market my business. One product that I offer that has been successful at these times is the video walk through that I shoot. I clean off my cameras and gear with sanitizer every time I use them. ( by now I have the cleanest cameras in the world ). I wear a mask and gloves and the house is vacated by everyone except myself. Here is a sample.https://www.youtube.com/watch?v=Bi4mZK9FW4k&feature=youtu.be
I order 200 business cards every year. I really look forward to making these little works of art with all our info on them. With COVID-19 I did what everyone suggested that I do. Stay inside as much as possible, take seminars to learn new techniques in your field and concentrate on your marketing. I thought this would be a good time to create my new business cards. So I went to my business card people. Moo. I felt that I created a very nice card and couldn’t wait to give it to my first person.
Since my profession was deemed unessential I felt that this might be a tough time to hand one off. But I am allowed to photograph empty houses, so here was my chance. The call came in to photograph a home in Greenwich and I got very excited to shoot again. Mask on face, gloves on hands and sanitized camera equipment and I was ready to go. The client stood 6 feet away and I said to him. Here is my business card, I will put it on the table. This was probably the worst thing that I could have done.He looked at me like I as crazy and said, no thanks, I don’t want it. He said he didn’t know if the cards had been sanitized.
ICR is a strategic communications company that helps business’s with their branding, public relations and investor relations. Each year they hold a conference in Orlando Florida where companies tell investors and analysts about what they did this past year and what their future plans are.
My job as the photographer was to unobtrusively capture all of the sessions and provide ICR with professional photos for documenting the conference and future marketing use. The toughest part for me was making sure we got every speaker and making sure the color correction was right. ICR has gorgeous displays of all sorts of colors. It is really something to see and to hear. I listened as much as I can and the CEO’s of the companies were so inspiring to listen to.
Each night ICR would have a celebration at the hotel where the executives would relax and have fun. I even got some great pictures of the great OZ Pearlman perform. Just amazing.
Yes. It is now a new decade and branding your business or re branding your business with photography is a very smart idea. I can parachute into your business and capture images that will tell your clients who you are and what you do. A nice mix of portrait photography candid photography and my experience shooting interiors gives you a nice mix of images to use.
On this shoot I was hired to capture the opening of Pinstripes. It is a nice Italian style restaurant that features an open floor plan and bowling. I started out with interiors knowing that there would be a large crowd as the night got longer. I really enjoy the challenge of producing images that capture a business and it’s personality.
Pinstripes is located in the new Sono Collection in Norwalk